: The card’s visual aesthetic is inspired by the Chapan , a traditional Uzbek garment, blending heritage with modern technology.
: Unlike standard debit cards, it focuses on a loyalty program , offering cashback and exclusive deals to build a deeper relationship with users. : The card’s visual aesthetic is inspired by
At its core, is the standard greeting in Uzbek and Tajik languages. Derived from the Arabic Salām , it is more than just a "hello"—it is a wish for peace upon the person being greeted. World InfoZone a traditional Uzbek garment
: It is the default way to start a conversation, showing respect and friendliness. it focuses on a loyalty program
: Its tagline, "A Card with a Purpose," reflects a shift toward customer-centric banking in the region. 3. Media & History: Şalom Newspaper