Nokia Logo -

: To billions, this logo represented the "indestructible" Nokia 3310 and the brand’s dominance in the early mobile era. The Digital Revolution (2023–Present)

: As the company branched into rubber manufacturing in 1898, the logo shifted to include references to Finnish Rubber Works. The "Connecting People" Era (1966–2023)

Why Are People Mad About the New Nokia Logo - PRINT Magazine nokia logo

: The bold, blue "Yale Blue" font became iconic in the 1990s alongside the "Connecting People" slogan.

The story of the Nokia logo is a journey of constant reinvention, beginning not with a smartphone, but with a fish. : To billions, this logo represented the "indestructible"

In February 2023, Nokia unveiled its first major brand overhaul in nearly 60 years at the Mobile World Congress.

: The first logo, created in 1866, featured a salmon fish , a tribute to the river that powered their mills. The story of the Nokia logo is a

In 1966, a merger between Nokia, Finnish Cable Works, and Finnish Rubber Works formed the modern Nokia Corporation. This era birthed the visual identity most people recognize today: