: In May 2018, the company updated its logo by moving the yellow tag to the bottom right corner of the text.
: Used for the primary text to signify authority and timelessness. best buy logo font
The logo uses a high-contrast palette designed to grab attention in a retail environment: : In May 2018, the company updated its
: Historically, the logo featured a large yellow price tag with the "Best Buy" text inside it. : In May 2018
: The primary logo uses an Extra Bold or Heavy weight to convey strength and reliability.
: The refresh was intended to look more modern and digital-friendly, highlighting the "expertise" and "culture" of the brand's employees. Brand Colors