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The Conjuring: Last Rites , The Running Man (Top 10), and Colleen Hoover’s Regretting You .

New "Contextual Ad Messaging" uses AI to create ads that match the imagery of what you are currently watching.

Mark your calendar for Sarah's Oil (April 15) and The Running Man (April 17). 🛍️ Interactive & Shoppable Features amazon prime now

When you pause a show, you may see a "shoppable ad" with real-time pricing and Prime shipping details.

Conclave (2024), Nickel Boys (2024), and the classic 12 Angry Men . The Conjuring: Last Rites , The Running Man

Use your mobile device to "Shop the Show" on Prime Video by saying or typing it in the Amazon app to find products featured on screen.

Amazon has introduced new ways to interact with content while you watch: 🛍️ Interactive & Shoppable Features When you pause

Prime video: Is there a way to only show titles included with prime?